Cars with HUD list

Heads up, tech trend watchers. Almost one-third of consumer vehicles shipping in 2024 will be equipped with some form of head-up display, ABI Research predicts.

A head-up display (HUD) projects information onto a car's windshield within a driver's field of vision. The displays are thought to minimize driver distraction and thus improve safety. They can show such information as a car's speed, fuel level and navigation instructions.

HUD units already are in luxury cars from automakers like Audi, BMW and Mercedes-Benz. But falling prices for the technology will put head-up displays in more cars in the next 10 years, ABI analyst James Hodgson said in a statement.

The main suppliers of HUDs include Bosch, Continental, Denso, NSK and Panasonic, ABI reported last week. Other players include Harman International Industries (HAR), Visteon (VC) and Delphi Automotive (DLPH).

Last year, vendors shipped 3 million factory-installed automotive head-up displays worldwide, including 1.2 million in North America, ABI said. In 2024, HUD shipments are projected to reach 33.8 million, including 11.6 million in North America. That works out to a compound annual growth rate from 2014 through 2024 of 27% worldwide and 25% in North America, ABI said.

Last month, Research and Markets estimated that the global automotive HUD market for luxury and premium cars was worth $146.2 million in 2014. It predicted the market would grow to $252.6 million by 2019, at a CAGR of 11.5%.

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